If Tony can do it, so can Ronald

This week, the Campaign for a Commercial Free Childhood and the Center for Science in the Public Interest and two Mass. moms agreed to withdraw their lawsuit against Kellogg's in response to Kellogg's commitment to making changes in how and what is advertises to kids under 12.

According to the NY Times,

The Kellogg Company announced today that it will phase out advertising its products to children under age 12 unless the foods meet specific nutrition guidelines for calories, sugar, fat and sodium. Kellogg also announced that it would stop using licensed characters or branded toys to promote foods unless the products meet the nutrition guidelines. The voluntary changes, which will be put in place over the next year and a half, will apply to about half of the products that Kellogg currently markets to children worldwide, including Froot Loops and Apple Jacks cereals and some varieties of Pop Tarts.